A case study on Onward State, the "official blog of Penn State University For anyone who has made a mistake on social media---like posting to the wrong account or re-tweeting news that later turned out to be false---you're usually forgiven by your friends and random...
So... What *is* "Community?" I was recently interviewing for a new position and I was asked, "Tell me about your view of PR. Before answering, I responded with a question of my own, "Which area of PR are you asking about? What transpired was an interesting...
We all manage different types of communities and each has a range of goals. But at the core, our goals as community managers are obviously to manage the community, correct errors and reward super-fans as we see fit. Some of us work directly with the team behind the...
It has been said over and over again that we will all one day be doing jobs that did not exist when we were in college. For me, that day arrived a little more than a month ago when I became a community manager. Life as a new Community Manager is stressful and...