I recently came on to the team at Justworks as their Head of Community. As I came on, Jennifer Youn was leaving, having wrapped up her 3 month internship as the Justworks Community Manager. Before she headed out, I asked her to share some of what she learned while she...
Karen Schoellkopf
Karen wrangles all things social, both in person and online. She is the Head of Community at Justworks, and used to run events and all things community at Harvest, including citywide WalkaboutNYC events. She's a superfan (and creator) of arts and crafts alike, and is continuing her goal of walking 5 miles a day.
An Open Letter to Founders: Creating a Community Strategy That Actually Works
You determined you needed it, you allocated funds, and you hired your first Community Manager---congratulations! That first week, you met your new hire, and you explained that their job is to "figure out all of the "community stuff. Now, three months later, maybe...