In a recent #cmgrchat on twitter, we compared support and brand communities. Support can be a support forum, a customer service system or any other method of helping users that come to you with help. A brand community just means the place where customers are...
David Spinks
How to Build Trust with Anyone – An Interview with Behavioral Expert, Robin Dreeke
Robin Dreeke is our opening keynote speaker at CMX Summit and so we wanted to take a minute to share a bit more about who he is and what he'll be sharing on Feb 6th. He was kind enough to take the time for quick interview. Robin has 27 years as a behavioral expert,...
The Top 10 Community Jobs that You Can Apply for Today
More and more really cool community job openings are popping up every day. Everything from media, to VC, to agency, to consumer...all hiring for community positions. We've curated some of the highest quality and exciting job openings out there today. Have one to add?...
Should Startups Focus on Community?
This post was originally published on 500 Startups. I know, it's a bold request to ask a startup to focus on anything other than their product and growth. I know, because I'm a startup founder myself. Time is our most limited resource and that you have to say no to a...
The Story Of Ellen Leanse, Apple’s First User Evangelist
Ellen Leanse recent shared her story in a Facebook note and was generous enough to let us republish it here for the TCM audience. Ellen will also be speaking at CMX Summit on Feb 6th, so consider this a small preview of what's to come. You can follow Ellen on Twitter...
Why Charging Members Will Hurt your Community
This is a question that comes up frequently in the community world. As more and more people are embracing a career in community building, the question is inevitable, can a community be a business? Can you charge people to become a member and still build a healthy,...
5 Psychological Attributes of Community Membership
Recently we dug into the theory developed by McMillan & Chavis around the "sense of community". Let's dig into the first factor a bit more: Membership. -- In my experience as a community builder, keeping my communities private has always made for stronger results....
The Psychology of Communities – 4 Factors that Create a “Sense of Community”
My entire life, I've always been fascinated by the power of communities. More recently I've started to wonder about why it is that humans come together in such a unique way. Why do people participate in communities? What is it that makes a community exist? They don't...
The One Question that Can Make or Break a Community Manager
Hiring a Community Manager is tough. Usually, there are a lot of tradeoffs when considering different candidates. I hear a lot of questions asked consistently of these people. Questions like... Can they build our community strategy? Do they have experience in our...
How to Start a Conversation
If you're a community manager, it's likely that starting conversations is a large part of your job. Online communities are built on conversation. If people aren't talking to each other, it's hard to even call it a community. I've spent the past 5 years of my career...