Graph With Stacks Of Coins

The Business Value of Community – Real Examples from Threadless, The Huffington Post and Fitocracy

This post was originally published on The Fetch by Sarah Judd Welch, CEO of Loyal. Over the past few years, I’ve seen and felt first hand the skepticism of business leaders and traditional marketing folks around the financial return on investing in community initiatives. While it used to be that most of the evidence was anecdotal, […]

Business king

How to Convince your Boss to Send You to CMX Summit

So you want to come to CMX Summit but need to justify the budget? You’re not alone. A lot of people have been reaching out asking if we had advice for justifying the budget. So I thought I’d put it all into a blog post for you. You know you should be there. We know […]


Announcing the CMX Summit Agenda, Venue and a Gift from Lyft

Well it’s only been a couple weeks since we announced CMX Summit and the response has been unbelievable. There are hundreds of community builders flying in from all over the world. Our industry will be coming together in a meaningful way for the first time in over a decade. It’s truly shaping up to be […]

Content Planning

A Simple Guide to Content Planning for Community Managers

This post originally appeared on Loyal. – Are you a community manager that’s responsible for managing content? I’ve previously written about developing a content strategy and the importance of establishing a process to overcome the challenges that many content managers face when getting started. Equally important as developing a process, is the thoughtful planning that goes into […]


New at CMX Summit: What Can Studying Thousands of Collaborative Consumption Platforms Teach you About Community?

We’re very excited to announce that Lauren Anderson will be joining us on Feb 6th at CMX Summit in San Francisco. Lauren is the Chief Knowledge Officer of Collaborative Lab and She’ll be joining us all the way from Australia and we’re very honored that she’s making the trip for CMX. I’ve personally be following […]


Behind the Scenes: How TEDx Manages Community-Curated Content

The TEDx brand has become a thriving global community of events in 153 countries with thousands of talented people putting out content every day We’re not just talking blog posts. The TEDx community creates talks, promo videos, blog posts, tweets, Vines, Instagram photos, Instagram videos, Flickr photos, websites, Facebook pages, Tumblr feeds, Storify posts, news […]

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