Defining Your Guest Blogging Metrics and Goals

Since breaking into social and community management a couple of years, if there’s one thing I haven’t thought I needed more of, its blogging tips. To this day, there are countless posts on blogging for branding, business, personal interest, and everything in between. That said, most of these posts skew towards managing your own personal […]

Community Management Books & Their Takeaways

It’s hard to be in any position these days without continuing to develop professionally.  Without actually going back to school, what’s an easy way to do that?  Good ol’ fashioned book learnin’. For the past two years we have been cultivating a list of recommended books from #cmgrchat members and their top choices for excellent […]

How To: Invite New Members to your Community the Right Way

Don’t treat your audience like a herd. One of the biggest mistakes I’ve made when trying to build a community (and I’ve seen many others make the same mistake) is to mass invite an audience to a community platform like a forum or facebook group and try to get conversations started from there. This doesn’t […]

Internet Killed The Radio “Star”

“Radio? Huh, alright.” This was what I heard all throughout college when people asked me what I was studying. I went to Hofstra University on Long Island and I majored in audio production. Determined to make my name in a dying industry, I interned and worked at radio stations as much as I could. The […]

The Community Manager

How Credible is Your Community Manager?

The overwhelming majority of community managers out there are self taught and have been teaching themselves for the past 20 years.  There are some rockstar pros out there, but as online communities continue to thrive in places like social media we’ve gotten to the point where “community” needs to be taught just like we teach […]

The Community Manager

The Ins and Outs of Managing a Blog

Managing a blog, wait, strike that. Managing a successful and engaging blog or site could be someone’s full time job.  To pump out the amount of high quality content that’s necessary to span the interwebs, to find new writers, moderate comments, and figure out all of the analytics behind your efforts is no small undertaking.  […]

The Community Manager

The Relationship Between Customer Service & Community Management

When community managers aren’t discussing the difference between a community manager and a social media manager, they’re debating what department community gets housed in. Is it marketing? Is it support? Is it its own department of “community?” The easiest way to answer this question is with another question. What is community? I won’t bore you […]

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