Hiring a Community Manager is tough. Usually, there are a lot of tradeoffs when considering different candidates. I hear a lot of questions asked consistently of these people. Questions like... Can they build our community strategy? Do they have experience in our...
Your brand's logo on a flag at the top of Mt. Everest. People sharing ideas through your platform in Arabic, Farsi and Portuguese. A thriving community of engaged individuals, contributing ideas that improve your brand Nine events a day that spread the spirit of your...
If you're a community manager, it's likely that starting conversations is a large part of your job. Online communities are built on conversation. If people aren't talking to each other, it's hard to even call it a community. I've spent the past 5 years of my career...
I recently came on to the team at Justworks as their Head of Community. As I came on, Jennifer Youn was leaving, having wrapped up her 3 month internship as the Justworks Community Manager. Before she headed out, I asked her to share some of what she learned while she...
Gamification is the use of game mechanics to increase user engagement. Most companies are doing it all wrong. I see a lot of companies try to use gamification in their product to increase their user activity levels. I also have a lot of people ask me about how to use...
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