Posts with category How To


Interviewing Community Leaders for Fun and Traffic

About a month ago I started my community manager job at eVenues. It’s a small tech startup based in Seattle that has spent three years quietly putting together a online marketplace for meeting rooms and event spaces. We’re still pretty small, and although we have a pretty good list of meeting rooms in Seattle and […]

Fumbled Your Community? Here’s How to Recover

I was a wide-eyed manager of an infant community. Our mobile app Kik Messenger was just gaining traction. There were a couple hundred Facebook fans, I talked to people every day in smartphone forums and I received a smattering of emails that I dutifully responded to in less than 24 hours. Then it all changed […]

Warning Signs for a Bad Social Media Bootcamp

Social media: It excites some (like myself and likely most of you reading this post) and it terrifies others. It’s new, doesn’t hold back, encourages uttermost transparency and is taking the marketing world by storm. There are still many people out there that don’t know how to use it properly, and because of this there […]

Community Management Is NOT Digital Cold Calling

Community managers often wear multiple hats. Based on some questionable tactics I’ve seen on the Twitters recently, it’s the “communication with potential customers” hat that I feel could be improved. Under the guise of “community manager” or “evangelist” by job title in their Twitter bios, people follow hashtags related to their product or their competitors. […]

How I Learned To Stop Worrying and Love Twitter

Listen, and Send Love In 140. It’s hard to say what you mean in 140 characters. (Even fewer, if you count the spaces you should be leaving for other people to weigh in and add their thoughts). And it’s harder when the person on the other end of the line only has a similar number […]

The First #CmgrChat Digest – 9/8/10 (Time Mgmt)

David Spinks put it the best when he said this week: “So many community managers…what took us so damn long to start a twitter chat? It’s like…what we do.” And it’s true – this started as an idea last month and Kelly and I both thought someone somewhere would come out and say, “Don’t worry […]