The Community Manager

Ryan Crowe

Ryan Crowe is a social media strategist and budding theorist currently at Stealth Creative, a full-service creative ad agency located in St. Louis, Missouri. Ryan also sits on the Board of Directors for the NPO "LittleBigFund", where he acts as the Director of Social Strategy.
Community Management Strategy: Data, Not Emotions

Community Management Strategy: Data, Not Emotions

Not too long ago, I stumbled across a wonderful article by Steph Parker posted right here on TCM. The introduction to metrics is important for community managers. I've felt that the trend has been approach to community management dealing in "feels"---and ignoring...