Struggle Equals Growth – A Recap of Thomas Knoll’s Live Q&A

“THE definition of a good community is one that has fights. They get into knock down drag out fights. Struggle = Growth” – #CMstory

— TheCommunityManager (@TheCMgr) February 12, 2013

Thomas Knoll recently shared his brilliant CM Story with us and our community at large. We held a a live Q&A Google Hangout with him filled with loads of community management advice, laughter and some tough questions. You can watch the recording below, as well as read some tidbits from the Hangout.


On when not to manage a community:


On “going viral”:


On communities that die:


During the live Q&A, Thomas recommended the book Community: The Structure of Belonging by Peter Block. I just finished the book and can vouch that it’s one of the most important books I’ve read.


If you enjoyed this live Q&A with Thomas, please join us for our next monthly CM Story & live Q&A with David Noël of Soundcloud.

Enjoy this article?

Enter your email to receive free community management advice in your inbox:
About the author

Cali Harris

Cali Harris (better known as Caligater) lives and salsa dances in Boulder, Colorado. She's Managing Editor for The Community Manager and works at TechStars. She still clings to the Oxford comma.



my name is miss Naomi female single never married ,i became interested when i saw your profile.please for more about me email me( ),so that i will send you my picture,also i have good thing to share whit you,
thanks yours regard
( Naomi ).

reply to ( ).


Thomas is one of my favorite people on this earth. He's also one of the smartest. Glad you had him so he could provide his awesome perspective.